Lightfield Review 2026
by Banjo Adesuyi
Lightfield is an AI-native CRM that builds your records from email, calendar and calls, then suggests updates for you to approve. It's one of the better tools for cutting CRM data entry, but its pricing has changed repeatedly in 2026 and it does less on its own than the "fills itself in" promise suggests. This review explains what Lightfield automates, what still waits on you, what it costs today and who it suits.
Disclosure: Viro wrote this review, and Viro competes with Lightfield. We've based it on Lightfield's own help docs and pricing page, plus public write-ups, all listed at the end. Where Lightfield does something well, we say so.
Last updated: November 7, 2026. Pricing checked against Lightfield's published plans on the same day.
Lightfield at a glance
| Lightfield | |
|---|---|
| Verdict | Strong at capturing context from email and calls. Light on doing the follow-through for you. Expensive once you pass three seats |
| Best for | Founder-led and small sales teams whose deals run through email and meetings |
| Main strength | Builds accounts, contacts and meeting summaries automatically, and keeps the raw conversations so it can fill new fields later |
| Main limitation | Deal changes arrive as suggestions you apply or dismiss, deals aren't created automatically by default, and pricing jumps from $89 a seat to $999 a month |
| Starting price | $89 per user per month (Starter, up to 3 seats) |
| Free plan | No. Starter has a 14-day trial |
| Funding | $47M Series A led by a16z |
| Made by | The founders of Tome |
What is Lightfield?
Lightfield is a CRM that builds itself from your conversations. You connect your inbox and calendar, and it creates accounts, contacts and meeting summaries without anyone typing them in. It keeps the raw emails and transcripts too, so you can ask it questions in plain English.
It was built by the team behind Tome, the presentation app, who left Tome to build Lightfield. It's aimed at startups and small teams replacing HubSpot or Salesforce, and its pricing page says more than 5,000 companies trust it.
How Lightfield actually works
Most reviews stop at "it updates itself". Lightfield's own help docs are more precise, and the details matter if you're choosing a CRM. Some things happen automatically, some wait for you to approve them, and some you still do yourself.
| What happens | How Lightfield handles it |
|---|---|
| Accounts and contacts | Automatic. Created from the external domains in your connected email and meetings, depending on your capture setting. Personal domains are excluded by default |
| Meetings | Automatic. Logged with an AI summary from Lightfield's recorder |
| Public company data (industry, headcount, funding) | Automatic. Added by enrichment, no approval needed |
| Updates from your conversations | Suggested. Lightfield's docs say all updates are surfaced as suggestions first, and you apply or dismiss them. Its pricing page also lists automatic record updates, and its setup guide recommends starting new fields on suggest rather than auto, so check what your plan does |
| Custom fields | You can add a field later and Lightfield can fill it from past conversations |
| New deals (opportunities) | Manual by default. Created by you, through chat, or by a workflow you set up. Lightfield can also suggest new deals |
| Follow-up emails and next actions | On request. You ask the agent to draft them, or build an automation that does |
A few setup details change how it behaves:
- History: it syncs 30 days of email by default. You can extend that to 24 months.
- What gets logged: you choose when records are created. The default is when you reach out, and you can narrow that to threads where someone responds, or widen it to everything.
- Privacy: you can set visibility to metadata only, so teammates see who and when, not the content.
- Noise: because accounts come from external email domains, vendors and recruiters can end up as accounts. Keep an eye on this in your first week.
The agent is the most impressive part. In a live demo at SaaStr, Lightfield's CEO worked through a stalled deal. Lightfield found the team had never met the customer's CIO, found the CIO online, added them to the deal and drafted an email looping them in. It then turned that lesson into an automation for future deals. The catch is that you have to ask. Most of the agent's work starts with a question from you.
Features and integrations
Lightfield's core features are automatic capture, meeting recording, enrichment, a plain-English agent and workflow automation.
- Email and calendar capture that links messages and meetings to the right account and contact
- Meeting recorder with transcripts and summaries
- Enrichment of companies from public data
- Agent that answers questions about deals and drafts emails when asked
- Workflows that can create deals and run automations for you
- Flexible data model with custom fields that can be filled from past conversations
| Integration | Status |
|---|---|
| Gmail and Outlook | Supported |
| Calendar | Supported |
| Slack | Sync included on Starter |
| Granola | Transcript and note sync |
| REST API | Available |
| MCP server and Claude connector | Available |
| Dialers | No built-in dialer or automatic phone call tracking. A voice dialer is listed as coming soon on the Growth plan |
If you're moving from HubSpot or Salesforce, ask Lightfield which of your current tools connect before you switch.
How much does Lightfield cost?
Lightfield starts at $89 per user per month for up to three users, then jumps to $999 a month billed annually. Several reviews still quote older prices, because Lightfield has changed its pricing more than once in 2026. One review checked in October listed Growth at $1,999 a month. It's $2,999 today.
Current plans, as of November 7, 2026:
| Plan | Price | Notes |
|---|---|---|
| Starter | $89 per user per month | Up to 3 seats, billed monthly, up to 50,000 records |
| Pro | $999 per month, billed annually | Per workspace. 5 capture seats, unlimited viewers, up to 250,000 records |
| Growth | $2,999 per month, billed annually | Per workspace. 10 capture seats, up to 750,000 records |
| Enterprise | Custom | Contact sales |
| Extra capture seat | $200 per month, billed annually | Add-on |
There's no free plan. Starter has a 14-day trial.
What this means for a growing team: a three-person team pays $267 a month. The fourth person moves you to Pro at $999 a month on an annual contract, roughly $12,000 a year. Check Lightfield's pricing page before buying, since it may change again.
Lightfield pros and cons
Pros
- Much less data entry. Accounts, contacts and meetings appear without anyone typing them.
- It keeps the raw conversations. New custom fields can be filled from past emails and calls, which a traditional CRM can't do.
- A genuinely useful agent. Plain-English questions get answers, and it can research and draft when asked.
- You stay in control. Suggested changes wait for approval instead of overwriting your records.
- Automations without a complex builder. You can set up workflows for the jobs you want handled.
Cons
- A big price jump. $89 a seat for up to three people, then $999 a month on an annual contract.
- Pricing keeps changing. That makes budgeting hard.
- Review queue fatigue. Every suggestion needs a decision. On a busy week, that becomes its own admin.
- Deals aren't created automatically unless you build a workflow for it.
- Noisy accounts from vendors and recruiters.
- The agent waits to be asked. Follow-ups, check-ins months later and reviving old deals don't happen unless you prompt or automate them.
- Fewer integrations than HubSpot or Salesforce, and no dialer yet.
- AI output still needs checking, as with any tool that extracts details from conversations.
Who Lightfield is for, and who should skip it
Lightfield fits if you:
- Sell mostly through email and video meetings
- Have three or fewer people using the CRM, or the budget for $12,000 a year
- Want a clean record of every conversation and like asking an AI about your deals
- Are happy to review suggested updates and build a few automations
Look elsewhere if you:
- Sell a lot by phone through a dialer
- Want follow-ups, proposals and check-ins done for you without asking
- Are a team of 4 to 10 on a tight budget
- Need a large integration marketplace
- Want a free plan or monthly billing beyond three seats
What reviewers say
Lightfield has few independent public reviews so far. The write-ups that exist agree it removes much of the manual entry for teams whose deals run through email and meetings. The most common concerns are price and a young integration list.
Lightfield alternatives
The right alternative depends on what you want the CRM to do. Some keep a better record, some are cheaper, and some do more of the work after the call. For more detail, see our full guide to the best Lightfield alternatives.
| Tool | Best for | Starting price |
|---|---|---|
| Viro | Teams that want the work after every call done for them: follow-up and proposal when the call ends, check-ins months later, old deals revived, referral asks | $97 a month |
| Attio | Teams that want to design their own CRM with custom objects and workflows | Free; Plus $35 a seat (annual) |
| Day AI | Teams that want a CRM built from conversations they can talk to, with document drafts | Free; Turbo $24 an agent (annual) |
| folk | Relationship-led teams who prospect on LinkedIn | $24 a seat (annual) |
| HubSpot Sales Hub | Teams that want marketing and sales in one platform | Free; Starter $20 a seat |
| Clarify | Early-stage founders who want an autonomous CRM with a free tier | Free; Starter $50 a month |
Prices are each vendor's published prices as of November 7, 2026.
Lightfield vs Viro
Lightfield and Viro both remove manual CRM entry. The difference is what happens next. Lightfield keeps an excellent record and suggests what to do. Viro, the Revenue Execution Layer, has the work ready and brings it to you for approval. For the full comparison, see Viro vs Lightfield.
| Moment in the deal | Lightfield | Viro |
|---|---|---|
| The call ends | Summary and suggested updates to review; follow-up when you ask | Follow-up and proposal ready, sent to you for approval |
| The proposal | Drafted by the agent on request | Designed in your brand and attached to the follow-up |
| When they say "come back next quarter" | Saved in the notes | Check-in written and ready on the date they gave |
| Deals that went quiet | Ask the agent or build an automation | Found and drafted in your first week, approved in small batches |
| After the win | Up to you | Referral ask drafted at the right moment |
| Where you approve | The Lightfield app or Slack | A text from Viro's assistant, or the app |
| Phone calls | No built-in dialer yet | Works with your dialer |
| Price for 5 people | $999 a month on an annual contract | $985 a month on Growth |
Choose Lightfield if a complete, searchable record of every customer conversation is what you need most. Choose Viro if you want more of your existing deals to close, with the work after every call done before you have to think about it.
Sources
- Lightfield pricing
- Lightfield help: how Lightfield captures data
- Lightfield help: getting started
- Lightfield help: syncing mail and calendar accounts
- Lightfield help: phone calls and dialers
- Lightfield help: API and MCP
- SaaStr: Lightfield live demo write-up
- Lightfield on YouTube: platform overview
- SaaStr on YouTube: Keith Peiris live demo
- Carly: Lightfield review, checked October 8, 2026 (a competing vendor)
Related: How Viro follows up · Viro vs Lightfield
